Data Health Audit: Find your GA4 and Pixel data leaks in 1 week
Review GA4, Pixel, CAPI, UTM, and events so lead sources remain readable.
We reply within 24 working hours. No commitment.
Swipe the diagram sideways
Data Health Audit: 2 of 4 data pipes leak before the dashboard
// problems we solve
Problems we often find.
Your ad report shows leads, but your sales record does not match.
We match your events, forms, and sales record from the last 30 days. We mark the exact point where the count breaks.
One order counts twice, or does not count at all.
We test each Pixel and CAPI pair, the event_id, and the 48-hour window on every key event.
Your lead source reads "direct" or "unknown".
We check UTM tags on every ad, WhatsApp button, and form. We write down the pattern you are missing.
You want to raise ad spend, but you do not know which ad earns it.
You get a data-gap list and a repair order before you raise spend.
// how it works
The steps we run.
Swipe the diagram sideways
Collect access and list sources
We collect access to GA4, Pixel, CAPI, the ad accounts, forms, WhatsApp, and the sales record.
Output: A source list with access status.Test events from click to record
We click each ad, open the page, fill each form, then check the event in GA4 and Events Manager.
Output: An event map marked live, dead, or duplicate.Match the ad report and sales
We compare the last 30 days per source: ads, GA4, the CRM or sheet, and the sales record.
Output: A gap table by source.List the gaps and set priority
We rank each gap by its effect on your spend decision and the repair effort it needs.
Output: A PDF report and a priority sheet.45-minute review call
We walk through the result, answer your questions, and write the next step.
Output: A decision: repair it yourself, or move to Attribution Bridge.// what you get
A clear scope. Useful handover.
Review GA4GA4The Google analytics tool that records visits and actions on your site as events.What is Google Analytics 4 (GA4)?, PixelPixelA piece of code on a web page that tells the ad platform somebody opened the page or took an action.What is the Meta Pixel?, CAPICAPIA server path that sends conversion data from your system to the ad platform, without depending on the buyer browser.What is the Conversions API (CAPI)?, UTM, and events so lead sources remain readable.
- GA4GA4The Google analytics tool that records visits and actions on your site as events.What is Google Analytics 4 (GA4)?, PixelPixelA piece of code on a web page that tells the ad platform somebody opened the page or took an action.What is the Meta Pixel?, CAPI, and UTM audit
- Event and lead-source map
- Data-gap list
- Repair priorities
The format: a 6–10 page PDF report (event map, gap table, gap list), a priority sheet, and 1 45-minute review call.
// price and inclusions
What the price covers.
| Included | Not included | Billed apart |
|---|---|---|
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Ground rules
- Revision: you get 1 correction round on the report within 7 working days after we send it, at no extra cost.
- Reschedule and cancellation: the audit starts once access is complete. We move the schedule at no cost if access runs late. Cancellation before day 1 carries no fee.
- Data and access ownership: the report and the data stay yours. We use read-only access, and we remove that access after handover.
- Warranty limit: the audit finds and ranks data gaps. The audit does not guarantee ad results or sales.
What we guarantee
- We answer your message within 24 hours on a working day.
- Accounts, code, and data stay in your name from day 1.
- Every handover includes a test report or written notes.
- No renewal fee to Rama Digital. You pay domain, hosting, and third-party subscriptions to the vendor directly.
- A fixed price on this page is the price we invoice. A "From" price becomes fixed in the written quotation you approve.
// is this for you
Good fit for
- You already run ads but cannot tell which ad brings buyers.
- Your ad report does not match your sales record.
- You want to raise the ad budget without guessing.
Not a fit for
- You do not have a page and live ads yet. Choose Digital Marketing Setup.
What you prepare
- Access to the ad account, the site, and the sales report.
- A list of pages and forms that receive buyers.
- 1 person who holds the account access.
What the price excludes
- Repair work. Repairs run under Attribution Bridge.
- Ad budget.
How it differs: Data Health Audit only reports the measurement gaps, while Attribution Bridge installs the repair.
// how this differs
Compare with other services.
| Data Health Audit | Attribution Bridge | Digital Marketing Setup | |
|---|---|---|---|
| Duration | 1 week | 2–4 weeks | 2–3 weeks |
| Price | IDR 5M | From IDR 9M | IDR 12M |
| Result | Data-gap list and repair priority order | Data path and ROI dashboard installed | Landing page, tracking, and campaign installed |
| When to pick | You already run ads and need to find the data gap | You are ready to install the repair once the gap is known | You have no live page and no running ads yet |
// evidence and sources
Evidence we checked.
GA4 keeps event data for a standard property for 2 months or 14 months, as set in data retention. Data you do not review before that limit leaves the exploration reports.
Google Analytics Help: Data retentionRead 12 September 2026Meta merges a Pixel event and a server event only when the event_id and event name match and both arrive within 48 hours. Outside that window, one order counts twice.
Meta for Developers: Deduplicate Pixel and Server EventsRead 12 September 2026Meta scores Event Match Quality from 0 to 10 for server events, calculated from the last 48 hours of data. A low score means events match poorly to Meta accounts.
Meta Business Help Center: About event match qualityRead 12 September 2026
- High Clicks, Low Sales: Check Tracking, Not Only the Campaign (ID)
- Why Meta Ads A/B Test Results Mislead With Weak Measurement (ID)
- What Is Google Analytics 4 (GA4) and How to Read It
- What Is the Meta Pixel, Standard Events, and Checks
Owner: Rama Digital team · Updated 12 September 2026
// definitions
Terms we use.
- GA4
- GA4 is a Google analytics tool. It records visits and actions on your site as events. See in the glossary
- Pixel
- Pixel is code on a web page. It tells an ad platform that a person opened the page or took an action. See in the glossary
- CAPI
- CAPI is a server path. It sends conversion data from your system to an ad platform, without depending on the buyer browser. See in the glossary
- UTM
- UTM is a tag on a page address. It marks the visit source, such as the campaign and the channel. See in the glossary
FAQ
What is Data Health Audit and what does it cost?
Data Health Audit is an ad-tracking audit from Rama Digital. We check GA4, Pixel, CAPI, UTM, and events on your site and ad accounts for 1 week. You get a data-gap list and a repair priority order, not a new tool install. The fixed price is IDR 5M, paid once we agree the schedule.
What is the difference between Data Health Audit and Attribution Bridge?
Data Health Audit only reports the gaps in your GA4, Pixel, CAPI, and UTM setup within 1 week, at a fixed IDR 5M. Attribution Bridge installs the repair and an ROI dashboard, over 2 to 4 weeks, from IDR 9M. You can start with the audit, then move to Attribution Bridge once repair work is needed.
Who needs to join, and what access should I prepare?
One person from your team who holds the account access should join while the audit runs. Prepare access to the ad account, the site, and the sales report, plus a list of the pages and forms that receive buyers. We use read-only access, and we remove it once the report is done.
How long does the audit take?
The audit runs for 1 week once we receive full data access. On day 1 we collect access. From day 2 to 4 we test events and match the ad report against sales. From day 5 to 7 we send the gap list and hold 1 45-minute call on the next step.
What does the IDR 5M price include?
The IDR 5M price covers a GA4, Pixel, CAPI, and UTM audit on 1 site and 1 ad account per platform. It includes event tests from click to sales record, an event map, a priority data-gap list, and 1 45-minute review call. Ad spend and third-party tool fees stay separate.
Does the audit repair tracking right away?
No. Data Health Audit produces a data-gap list and a priority order, not an immediate repair. If you want that gap repaired, the next step is Attribution Bridge, which installs the data path and an ROI dashboard. You may also use the gap list to repair tracking with your own team.
What if I need to cancel or reschedule?
You can cancel at no cost before the audit starts on day 1. If your data access runs late, we move the audit schedule at no extra cost. We start counting the 1-week audit only once every access we asked for is complete and ready for us to use.
Why can 1 order count twice on Meta?
Meta merges a Pixel event and a server event only when the event_id and event name match, and both arrive within 48 hours. Outside that window, 1 order counts as 2 separate events. Our audit tests each Pixel and CAPI pair on every key event to find this kind of duplicate.
What happens if the audit finds my data is already healthy?
We still send a written report that states which parts already work, with test evidence for each event. You get a written basis to raise ad spend with more confidence, and you avoid paying for a repair you do not need.
I do not advertise yet. Where should I start?
Data Health Audit suits a business that already runs ads and keeps its own sales record. If you have no live page and no running ads yet, start with Digital Marketing Setup instead. That service installs the landing page, tracking, and campaign from the start within 2 to 3 weeks.
// next step
Check your data before spend rises.
Send us your ad account name and site address. We reply with the access list we need and a start date within 24 working hours. No commitment.
